Thomas is Managing Partner of AlphaZetta Austria and a senior sales professional with a successful 20+ year track record in IT-sales and complex business cases including analytics and digital transformation. After comprehensive coding experience in high school, Thomas worked in various banking departments within finance and marketing before starting in IT-sales. He holds a masters degree in business administration from the Vienna University of Economics and Business Administration. Thomas is a friendly, engaging and experienced instructor, having coached sales related topics in various companies over his career.
All participants in digital transformation will need to be digital business case literate in an automated, decision-focused future. This course is designed to increase non-expert level ability to competently turn data into concise data storytelling, and then teach them how to apply the right numbers afterwards to transform the story into a business benefit calculation, so that both parts are well understood by technical and business decision makers within a company. This course covers a broad range of business skills, including telling a concise story based on data (business storytelling), techniques to simplify and abstract complex situations and sharpening data stories to apply financial figures to the resulting business case.